Case Study: D Fly Fitness Studio

Business Situation

D Fly Fitness Studio adopted Wix as a solution to automate class booking and online payments for their new Aerial Yoga locations in Singapore. However, their newly created site needed a branding and design makeover (to improve the customer experience). The overall site structure also required a financial flow design to align with their franchise business model. An associate referred the business owners to GoldenByte Consulting to help them improve their site and to design a website structure that met their business and financial requirements.

Our Approach and Solution

First, we proposed a multi-site design to enable different financial transaction flows for the different business franchise locations. The design also included a single, unifying landing page to ensure that their customers saw the “parent company” name and branding. We next designed a common site structure and content model for each location to optimize the customer experience. To differentiate each location, we proposed different site branding, since subscription plans could only be used at the specific location where they were purchased. Finally, we designed a content model that enabled the business staff to maintain key business information (class offerings and schedule, instructor profiles, etc.) without the need for our involvement.

After the initial project was complete, the Partners retained our ongoing services for Technical Support.  With hundreds of customers at each location, and a fast-growing number of locations, website performance is critical to their business operations. GoldenByte Consulting provides round-the-clock support to ensure that the site and the mobile app are operational 24/7/365 and that any customer issues were quickly resolved or escalated to Wix Support.

Client Feedback

Sharon Wong
Partner, D Fly Fitness Studio
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We had a very pleasant experience working with Reed. He's always there whenever we need a support on the sites and systems. Projects were delivered timely and efficiently. Issues were handled carefully and resolved immediately. (February 5, 2021)
Cadence Chan
Partner, D Fly Fitness Studio
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It was a very pleasant experience working with Reed. He's very professional and always attended to our queries immediately. He also helped to resolve all the issues that we were facing and give us full support. We looking forward to work with him again in the future. (April 29, 2021)

To view these and more Client Reviews, please visit our Wix Partner Profile

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